Why Sunrider?

Experience the SUNRIDER difference!

Explained by Dr. Tei-Fu Chen, Owner of Sunrider.

Why Sunrider?

With so many health and beauty products available, consumers are confused about which products they should use. Here’s why the Sunrider products are so valuable and so different from products available in the market.

It starts with the Philosophy behind the products.

The Philosophy of Regeneration™

At Sunrider, the Philosophy of Regeneration™ is our blueprint. The Philosophy of Regeneration™ is YIN (Nourishing) and YANG (Cleansing), and keeping the Five Elements (the body’s five major systems) in Balance.

Dr. Chen
Founders: Drs. Oi-Lin & Tei-Fu Chen

Even though I’ve synthesized thousands of years of Chinese philosophy and study into the Philosophy of Regeneration™, it doesn’t mean that anyone who practices Chinese medicine understands the Philosophy of Regeneration™. Many of you know that I’ve also studied Chinese history. Through all the different dynasties, most emperors died young. Few lived to more than age 50. Many were killed and of those who weren’t killed, they were often drugged to death.

The emperors had the best doctors, the best herbs and the best medical care. However, their doctors had a different philosophy. They would give the emperors tonics or stimulants to make them stronger and more energetic. And instead of making them healthier, it made them unbalanced and damaged their health.

In our modern times, the philosophy is the same – addressing one issue without considering the whole spectrum of health or nutrition.


Vitamins and Antioxidants:

We continue to live in a time of fads and cure-alls, focusing on one type of nutrient or ingredient to solve health issues. For many years, scientists and consumer focused on vitamins. There is no question that vitamins are important to your health. But vitamins are just one small component of nutrition. If you take too n the ORAC much of one vitamin, it can cause serious health problems. Even taking multivitamins, which are usually a combination of chemicals does not represent total nutrition.

The current fad or focus is antioxidants. I, myself, recognize the importance of antioxidants in my formulations. However, though antioxidants are good for our health, it does not mean than more is better! Antioxidants come in many different forms. Some vitamins like Vitamin A and C, are also antioxidants. As mentioned before, taking too much of one vitamin can be harmful. For example, too much Vitamin A can cause osteoporosis. Like vitamins, antioxidants are just one component of nutrition. Proteins, Carbohydrates and fats are additional nutritional components that are important to our bodies. Our bodies need a wide variety of nutrients so we should not focus on just one.

The Juice Fad:

Another problematic trend is focusing on a single food or type of food. In the past, it has been ginseng, wheatgrass, and bee pollen. Now, it’s the juice craze with Noni juice, Mangosteen and Acai juice. As with multivitamins, companies are mixing these juices together and making ridiculous health claims. No matter how they combine their juices, its still just a juice, not a cure-all. While juices have their good side, they also have their bad side. For instance, paediatricians tell parents to dilute juices for their children because of the high sugar content and potential to cause cavities and weight problems.

If you look at the marketing focus of other companies and Sunrider, you can see the difference between their formulation philosophy and the Philosophy of Regeneration™. For example, vitamin companies usually formulate their products to get high percentages on the recommended dietary allowances set by the government. Juice companies compete with each other for the highest score on the ORAC (Oxygen Radical Absorbance Capacity) scale which measures antioxidant activity. In contract, I have the knowledge and understanding to formulate a product based on its effect on your entire body, not just to get a 100% on a vitamin’s daily requirement or to get the highest antioxidant score.

Because of my extensive study and expertise, I know what my scientists are doing and I know how to evaluate their research. I know that each nutrient or food has a good side and bad side. I know that overusing one ingredient will cause imbalance. I know that variety is very important to our health. That is why I self manufacture so many products rather than one juice.

Sunrider products are designed to nourish and cleanse your body and to keep the five systems in balance. Sun rider products are unique because they are based on the Philosophy of Regeneration™ and only manufactured by Sunrider. I will never make a “me too” product.

- Dr. Tei-Fu Chen

Share and Enjoy:
  • Print
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google Bookmarks
  • Blogplay